Impactful, interactive, unifying, etc, a large video management platform has many advantages which make it an ideal medium for internal communication. Professionals responsible for internally conveying the values and messages of the company, and arousing the commitment of employees, therefore use them more and more often, and successfully.
They spend a lot of time designing the editorial line of their internal videos, and producing them, without always having the tools to properly use them. Video, like any other content, requires a well-tuned dissemination and promotion strategy.
Choosing a powerful, easy-to-use large video management platform that maximizes the impact of videos to internal audiences is therefore crucial. The advantages of such a platform? Simplify the management of videos, secure their broadcasting, maximize and measure their impact, etc. There are a lot of advantages to using a video solution dedicated to internal communication. So many criteria to consider if you plan to equip it.
Thanks to a large video management platform offering advanced functionalities, you will have reliable audience statistics data on the impact of your video content on your internal communication, which will allow you to orient your content strategy according to the expectations of your employees, and towards the overall strategy of the company.
More and more e-merchants integrate content created by their users on their websites to develop their sales. More authentic, this type of content reassures, inspires and builds consumer loyalty by establishing a dynamic community among customers. So how do websites go about collecting and distributing the content of their users effectively? In this article we …
Video management platform : making the most out of it Lire la suite »